What is the problem of online jewelry jade sales?

Although searching keywords for jewellery or jewellery, hundreds of jewelery websites were found, but it was easy to find that the jewelery websites were of uneven quality, some were inaccessible, some were slow to update, and others were unsuccessful. It also puts product images on the Internet. Some so-called jewellery websites are often used for corporate image promotion and promotion of corporate culture. This, in turn, has caused consumer confusion.

At present, there are many problems in the online sales of jewelry products. The most typical one is shoddy and false propaganda. Many websites blindly speculate on the idea that some of the previously unvalued commodities will be exorbitantly high in price, and some synthetic jewellery will be used as natural jewellery to sell at high prices and deceive consumers.

Even some of the website’s jewellery identification certificates were purchased with money. And most consumers do not have the ability to identify the authenticity of the testimony. Even if the testimony is true, it is very difficult for consumers to judge that the diamond jewelry is in agreement with the testimonial. From this point of view, if you really intend to buy online jewelry, you must have a certain understanding of jewelry identification, otherwise it is easy to be fooled by the business in the past. And most people think that although online shopping is convenient and effortless, online shopping after-sales service is not very satisfactory.

How to solve the problems faced by online jewelry development? In addition to the consumers themselves have to grow a long-term eye, increase the ability to identify jewelry, and online shopping security, jewelry e-commerce companies to improve the credibility of the site, the establishment of jewelry brands is also very important. Because the foundation of online transactions is the establishment of credit in addition to network security and bank payment. And if you want to stand out in the development of online jewellery, jewelry e-commerce operators should rely on talent, and now, business professionals, good at operating, know the rules and international practices of the market is still very scarce, also know how to network technology and jewelry network marketing The compound talents are particularly in short supply.