Fascination fashion emerging brand BEAUTY FAME elegant taste
BEAUTY FAME, as an emerging brand of Manzi Fashion Co., Ltd., has to do well first, that is, its own brand positioning.
1. Positioning of consumer groups: Women aged 25-35 are white-collar women with independent personality, elegant taste, and longing for a high quality lifestyle.
2, product style positioning: feminine, younger, international. With minimal lines, subtle details, and colorful colors, the fashion white-collar women embody the independence, self-confidence, and outstanding taste.
3, brand culture positioning: behind a vital brand must have a strong brand culture to support, so want to get consumers lasting reputation and loyalty, the best way to maintain is to extend the brand culture. What we are doing is actually turning brand culture into what consumers see, feel and feel. These include the quality of the product itself, the way in which the product is offered, the fashion message it brings to consumers, and the consumer enjoyment that the consumer environment brings to consumers. BEAUTY FAME is committed to creating a comprehensive sales and after-sales service, a comfortable and comfortable shopping environment, so that consumers have the feeling of being valued, cared for, and thus produce a brand culture of closeness and dependence on the brand.
Related Links: Spring/Summer 2005 Fashion Trends
Theme 1: Professionalism Elegant and capable
Styles: waist coats, exquisite dresses, tight knits, simple trousers, stylish yet feminine striped shirts.
Details: The overall lines are simple, the combination of patterns and tailoring reflects the fashion of the clothing.
Fabric: Printed or textured cotton material, silk cotton plus Lycra.
Accessories: pointed high-heeled shoes, fine leather belts, delicate decorative necklaces, simple and neat handbags.
Style: loose casual jacket, wide leg pants, fit dress, simple knitwear.
Details: Easy to cut, pay attention to wearing comfort, and win with the color and pattern of the fabric.
Fabrics: Textured linen-like fabrics, elegant chemical fiber chiffon materials, and fashionable and elegant patterns.
Accessories: Decorative belts, whether the material is the original fabric or embossed leather material, all highlight the personality of casual, smooth and large handbag.
Styles: Soft lines, blending stylish fashion elements, revealing feminine charm.
Details: Spiked, batik, beaded, and woven. Each element is elegant and wonderful.
Fabrics: Flowing chiffon, soft and light-hanging printed silk, soft, shiny silk satin.
Accessories: shallow lace-up shoes, bright silk scarf, delicate and delicate accessories.
Styles: Frilled shirts, sexy striped shirts, woven knits with contrasting color effects, interspersed with trends, revealing one's personality.
Details: pleated, openwork embroidered, drawstrings.
Fabric: Imitation hemp with texture effect, high stretch cotton, heavy weight drapery knitted fabric.
Accessories: Metallic jewelry, bold print handbags.