Five-star care worthy of your commitment to the way child safety seat and you meet double 11

The gradual departure of the Golden Week in the eleventh year means that the netizens' Carnival - Double 11 is coming soon. Which products are worth buying, which products are the most favorable, has become a hot topic of online shopping.

In the middle of this year's Tmall in mid-June, clothing, cosmetics, and other commodities are still in the first place, but the "maternal and childbirth series" has an unprecedented breakthrough! According to Tmall, this year, Tmall mother and child The influence was expanded and the big promotion exceeded 10 million within 2 minutes, and the mother-to-child sales increased by 80% compared with the previous year. Among various maternal and child products, the child safety seat category headed by the well-known Chinese child seat brand Lulu Sales unexpectedly advanced into the top five, attracting the attention and attention of other industries.

Why is the safety seat able to reach an important part of the maternal and infant category in a short period of time? According to the report on child injury announced by the World Health Organization, a lack of restraints or incorrect restraint devices is used by children. The main cause of injury. The use of child seats ensures maximum safety for children. In the event of a collision, the child seat can reduce the likelihood of a fatal collision by 70% and reduce the chance of a fatal collision by 54%. At present, there are 96 countries in the world that have established laws that enforce the use of child safety seats. China does not yet have national-level child safety seats that force the use of relevant laws. This has led to a particularly low domestic ownership and use of child safety seats.

According to consumer survey data, in China, 40% of parents allow children to sit in the co-pilot's seat. 43% of parents prefer to hold children while riding. 10% of parents think that airbags can effectively protect children. Many parents feel that buying a safety seat is a waste because it may not be used several times a year. In other words, the essence behind the low installation rate of safety seats is that parents have low awareness of children's travel safety and weak safety awareness.

In the "Regulations on the Protection of Minors in Shanghai," which was implemented in Shanghai on March 1 this year, for the first time, the mandatory use of child safety seats was added. This measure has led more and more parents of car owners to realize the installation. The importance of child safety seats. The implementation of the child safety seat legislation was first implemented in Shanghai and also made the child safety seat a sunrise industry in the Chinese market.

As a well-known child safety seat brand in China, Lulu has established its own brand and has been focusing on the sales, research and development and service of child safety seats. Since its launch in October 2012, the company has rapidly grown into a Tmall. The first brand of channel child safety seats, and set a record for 2013 Tmall Double 11 child safety seat category sales, with the rapid growth of sales, Lulu also strengthened the Jingdong, Dangdang, Amazon and other online channels The overall layout, the current sales of child safety seats on the road has ranked first in the entire network.

Under the situation that the sales volume of the entire network soared, Lutule strictly controlled each manufactured product. Before each batch of products was shipped from the factory, it had to undergo a rigorous crash test and be listed on the factory after authoritative certification. In the past year, Lutuo has made outstanding achievements. Has won the "National Quality and Honest Excellent Enterprise", "China Quality Testing and Stability of Qualified Products", "315 assured consumer integrity unit", "outstanding top 10 e-commerce providers" and other honorary titles.

At the upcoming Double 11 Online Shopping Festival, Lutuo will launch a series of exclusive privileges for its members. As long as you reported on the slogan "Love Baby Lulu" to join Lulu's QQ membership group, the group number ****** will be able to participate in discounts, spikes, buy gifts and many other super-strength promotions.

Lulu is looking forward to escorting your baby.