Practical sales skills one by one

[China Glass Network] Sales is the latter step to let the product enter the market. As with other aspects of marketing, the quality of the sales link directly affects the success or failure of the overall marketing. In the process of sales, we not only promote the products to the market, but also understand the newer developments of the market in the process of communicating with customers, which provides important information resources for the formulation of the company's future development strategy.

Below are some examples of sales techniques, for reference only.

Case 1: Sincere praise and emotional infection

For example: a sincere compliment to a customer who seems less confident. "You are a clothes rack, and you can wear good clothes, especially the one you try on." Praising customers will make customers more confident and better, and happy customers will tend to like new things more.

Case 2: Interactive sales

For example, hang a book in the store, let the customer leave a message and leave contact information, choose useful suggestions and improve them, then contact the customer to invite them to patronize the experience again, and promise to give more discount to such customers.

This can truly achieve mutual benefit, customers from the experience of good service and preferential prices, we get improved opportunities and more repeat customers.

Case 3: Accurately judge the decision makers in the customer

For example, if parents enter the store with their children, it may be that the children are independent and go shopping for their parents. At this time, we have to introduce the benefits of the goods to the elderly to the children; or the parents come to shop for the independent children. We are going to introduce parents to the benefits of goods for their children.

This is to attract the attention of the purchase decision-makers, of course, the influence of the purchase decision should also be properly concerned and guided.

Case 4: Appropriate promotion

For example: When selling clothing, say "Mr., don't worry, take this one. I will give you the package! We will replace the quality problem within one week. This is our business card. We will give you the next time we visit. You are 20% off!"

The main reason for this is the hesitation of the customers, especially when many customers are hesitating, which will bring good sales and many repeat customers, but the premise is that their goods can not be defective, otherwise it will not be worth the candle.

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